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PlanIt Geo is hiring a Senior Product Manager!

PlanIT Geo

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PlanIt Geo is hiring a Senior Product Manager!


PAY: $90k-$100K

PlanIT Geo™ is looking for an experienced Product Manager to shape and drive the future of our SaaS application suite for urban forest management and arborists.



PlanIT Geo, Inc. (planitgeo.com) is a leading SaaS (Software as a Service) and Consulting Services company specializing in innovative solutions for urban forestry mapping and management. Our mission is to empower cities, municipalities, and organizations with cutting-edge technology to efficiently manage and improve the health and sustainability of urban forests. We are seeking a highly skilled and experienced Product Manager who will report into the CTO and work closely with the CEO to implement a robust, customer-centric, data-informed product management function and drive the development of our Urban Forestry SaaS platform.


PlanIT Geo’s Senior Product Manager will be the single point of accountability to shape, lead, and grow PlanIT Geo’s Product Management Operation, working directly with the CTO and CEO to define and implement product strategy and roadmaps in support of our company vision. The Senior Product Manager will collaborate with PlanIT Geo’s senior leadership team, and will inform and actively participate in both tactical and strategic decision-making processes across all areas of PlanIT Geo’s operations.


  • Proven Experience: At least five years of practical experience in product management, ideally with a minimum of one year in a leadership role, and preferably with experience in B2B SaaS. Industry certifications (e.g. Product School, Pragmatic Institute, CSPO etc) are a strong plus.
  • Urban Forestry Background: Previous experience in developing products for the GIS or urban forestry sector, or strong familiarity with urban planning, tree care, government ERP or asset management systems, or related environmental industries is highly desirable.
  • Strategic Thinker: Demonstrated ability to think strategically, analyze market trends, and formulate product strategies that lead to successful business outcomes.
  • Technical Aptitude: Possess a solid understanding of software development processes and the ability to effectively communicate with engineering teams to drive product development.
  • Customer-Centric: A passion for understanding customer needs and creating products that address their pain points and deliver exceptional value.
  • Communication: Excellent written and verbal communication skills, with the ability to present complex ideas and strategies to both technical and non-technical audiences.
  • Analytical Skills: Strong analytical and problem-solving abilities, using data to drive decision-making and prioritize initiatives.
  • Adaptability: Thrive in a fast-paced and dynamic environment, and demonstrate flexibility in response to evolving business needs.



  • Translate Vision to Roadmap: Work with the CEO to operationalize the company vision by defining, validating and implementing product strategies; creating, validating and managing product roadmaps in support of those strategies; and identifying ways to align our products with our Consulting Services solutions. Analyze market trends, customer feedback, and competitive landscape to make data-informed decisions that drive product innovation and differentiation.
  • Product Development: Oversee the end-to-end product development lifecycle, from ideation to launch, ensuring successful execution and timely delivery of features and enhancements. Collaborate with cross-functional teams including engineering, design, marketing, and customer success to prioritize and manage product roadmap initiatives, and manage the scope and details of the product development backlog.
  • Urban Forestry Domain Expertise: Develop a deep understanding of the urban forestry domain, including the challenges faced by cities and organizations in managing urban forests and related geospatial data. Use this knowledge to shape the product’s functionality, addressing critical pain points and delivering value to customers.
  • Market Analysis: Conduct thorough market analysis to identify opportunities for expansion, new product offerings, and potential partnerships within the urban forestry industry. Stay updated with the latest industry trends and technological advancements to maintain a competitive edge.
  • Customer Insights: Proactively gather customer feedback through existing and new advisory boards and insights through interviews, surveys, and data analysis. Utilize customer feedback to inform the CEO and CTO of product improvements and to enhance the overall user experience.
  • Product Roadmap: Define and communicate the product roadmap to all stakeholders, ensuring alignment with business goals and customer needs. Continuously prioritize features and enhancements based on customer insights.
  • Product Launches and Marketing: Collaborate with the marketing team to plan and execute successful product launches. Ensure the development of effective marketing collateral and promotional materials to drive adoption and user engagement. This function will expand as product marketing evolves and grows.
  • Data-Driven Decision Making: Utilize analytics and data insights to make informed decisions about product performance, user behavior, and market opportunities. Implement key performance indicators (KPIs) to measure product success and monitor performance.



Base salary commensurate with experience. Company 401(k) with employer match, comprehensive health, dental, and vision insurance, HSA, and paid time off offered. Laptop provided by PlanIT Geo as well as other reimbursable expenses. Flexible work hours, a supportive and inclusive work culture, and the opportunity to make a positive impact on the environment and urban communities.

If you’re a strategic thinker with a passion for urban forestry and a proven track record in product management leadership, we encourage you to apply by emailing a cover letter and 2-page resume to senior_product_manager_position_2023@planitgeo.com. Join us in driving innovation and creating sustainable solutions for the future of urban forestry.



PlanIT Geo is an equal opportunity employer committed to inclusion and diversity. We take action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. At present we are only considering candidates resident in and legally authorized to work in the USA. Read our full policy here. Learn more about your EEO rights as an applicant here.



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